Iberia Airlines Loyalty Scheme will increase Customer Payout

Iberia Airlines is the Flag Carrier of Spain, which is based in the Spanish Capital Madrid and it operates Worldwide Routes from Madrid and Barcelona Airports

Iberia, together with its sister company Iberia Regional, is a part of Iberia Group. In addition to transporting passengers and freight, Iberia Group carries out related activities, such as aircraft maintenance, handling in airports, IT systems and in-flight catering. Iberia Group airlines fly to over 102 destinations in 39 countries. In addition to its code-sharing arrangements with other companies Iberia flies to another 90 destinations.

On 8 April 2010, it was confirmed that British Airways and Iberia had signed an agreement to merge, making the combined operation the third largest commercial airline in the world by revenue basis. The newly merged company will be known as International Airlines Group (IAG) although both airlines continue to operate under their current brands.

Iberia Airlines recently brought changes to its frequent flyers and Rewards Program much to the unhappiness of its loyal customers. The airline said that it is now going to ask it’s Air Miles members claiming ‘free flights’ to pay all the charges incurred on fuel and airport taxes, a tradition that has been applied by other Airlines previously .

The recent loyalty scheme overhaul has been jointly brought into vogue by British Airways as well as its new partner Iberia Airlines.

Air Miles frequent flyer program is owned by British Airways and is also being used by Iberia Airlines after its merger with British Airways forming International Airlines Group (IAG)

The loyalty scheme overhaul will affect nearly 8 million members of British Airways, Iberia Airlines and other member and partner Airlines.

 

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